We were born in 1984 through a (now iconic) jacket made from scraps of vintage jeans. This was one of the world’s first upcycled garments, which is why we carry a commitment to the planet in our genes: every day we strive to make our collections more sustainable and to improve our processes. We are a creative Company that uses fashion so our customers can express their optimism and the best version of themselves.
We are no less than 3700 people in 90 (very different) countries who – through 10 sales channels, more than 500 branded stores and six product categories: Woman, Man, Kids, Accessories, Shoes and Sport – dress millions of colour-seeking people around the world.
The brand's slogan since 1984 is the best description of the spirit of its collections. Fun, irreverent, fresh, colourful clothes and accessories that transmit optimism and passion for life. The design and decoration of the stores are really exciting, involving the customer in an atypical shopping experience, with constant new features.
From the brand's designs created in collaboration with the French fashion designer Monsieur Lacroix exclusively for Desigual to the Desigual collection inspired by Cirque Du Soleil, the result of bringing together the worlds of art and showbusiness, including the bold new collection of shoes, the DESIGUAL movement never stops. The values governing DESIGUAL's actions are a perfect summary of the spirit of the brand: positivism, excitement, connection, joy, unconventional spirit, lack of inhibitions... because DESIGUAL, it's not the same.
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